Established in 2020, KÖWLI Shop is a platform that serves as a bridge between independent designers and enthusiasts for fashion and wearable art. In the past few years, the Middle East has witnessed a growing wave of young designers who have created unique collections, making powerful statements inspired by the region’s rich, diverse culture. KÖWLI Shop takes a journey from the East to the West to showcase such unique fashion.
The name KÖWLI, taken from Persian, refers to gypsies who are known for their nomadic and colorful lifestyle, fashion and ornaments. KÖWLIs create handmade rugs, clothing and jewelry for their own use. Since each design is created from memory and influenced by the weaver’s personality and circumstances, each item is entirely unique, with a design that has a clear and distinctive voice.
KÖWLI Shop is inspired by this lifestyle. It seeks to create a dialogue between independent designers and those who appreciate individuality and seek products that tell a story. KÖWLI Shop's mission is to introduce, support and respect these artists’ designs through this online platform.
" KÖWLI brand is dedicated to curating timeless wearable arts with a unique story to tell."